How to Separate Non-Branded Organic Traffic From the Branded One

Most of the times SEO is about driving non-branded organic to a website. Big problem though for many SEO professionals out there is how they can segment this traffic from the branded one. Especially when they work for a big brand that has a lot of branded organic traffic.

You need to be able to showcase your work and this can be done by separating non-branded organic traffic from the branded one.

To help you dealing with this, I’ve prepared a short deck which I presented at Measurefest 2021, covering specifically this topic.

Hope you’ll find it helpful – leave a comment 🙂